Forthcoming
Me, the Mindful Entrepreneur
The ME is Massage Envy. The ME is also the self, the starting point of everything. This is the story of building a business without losing the person who built it.
ME
the Mindful
Entrepreneur
Marissa Hawkins
What it is
A field guide, not a memoir.
Part story, part playbook. Marissa maps her 21 years of building against the Human ROI framework so any leader, founder, or franchisee can borrow the moves that worked, and skip the ones that cost her.
"The most important thing you will ever build is not a company. It is a self."
Inside the book
Eight chapters, one framework.
The Air Conditioner
A broken car ride into the studio that changed everything.
Who Quits a Good Job
Leaving pharma at 29, three kids at home, everyone saying no.
Driveway by Driveway
The news crew, the flyers, and the summer that built a business.
The Body Speaks
When your body stages a revolt and you finally listen.
Human ROI
The return you earn by choosing people. Why it compounds.
The 5 C's
Cause, Capture, Collaborate, Connect, Celebrate.
Give, Glow, Grow
How giving became the growth engine, not the side project.
The Self You Build
The most important thing you will ever build is not a company.